Kepoinyuks ~ Since the beginning of the pandemic, TikTok has become one of the social media platforms whose users have exploded drastically. This platform is like a short video nirvana that is entertaining and acts as a stress reliever for many people. Now it's not only for personal use, but influencers as well as big companies are also using this platform. They are vying to be permanently up-to-date on the market by creating a TikTok account and uploading content that appeals to their customers or followers. However, as with other social media, TikTok also has its own algorithm. if you want your content to be reviewed by many people, then your content must go to the For You Page or FYP TikTok page first.
As users grow, it gets harder and harder to get content to enter FYP. Then, how do you FYP your content? Don't worry because there are still powerful tips so that your content can be FYP and can be watched by more users on TikTok.
1. Don't Stick to Quantity
You don't have to keep uploading videos that you're not really satisfied with, just because you feel compelled to publish a lot of content. If you think that you only use more content that you upload, your chances of appearing in FYP will also be greater, you need to change your mindset.
2. Create Quality Content
Don't just stick with the audience number, you are also required to create quality content so that your content is FYP. Avoid uploading videos using low quality & blurry images. You also increase the quality of the content using editing. Experiment with filters or transition techniques to make the content more interesting to watch. This in addition to being able to improve the quality of the video, can also add special characteristics that are not compatible with other content.
3. Create Videos using Short Duration
TikTok is a short video platform, users will be more interested in using videos that are less than 1 minute long. Although now you can upload using various durations, it is likely that someone will not watch a content until the end if it is too long.
4. Use Trending Sounds
Like hashtags, the use of trending sounds or songs can also help your content get reviewed by more people. You can search for trending sounds on the "Discover" menu or use sounds that are currently widely used in your followers' uploaded content.
five. Use the Sound that Followers Like
If you use a TikTok Pro account (free) and have 100 followers, you can receive analytics about your followers, and the sounds of the videos they've watched over the past week.
6. Take advantage of Hashtags using the Right
The perfect way is to use hashtags that are relevant or compatible with the content. Avoid using hyperbole and inappropriate hashtags using content based on your content. In addition, you can also use trending hashtags or combine well-known and less well-known hashtags.
7. Follow the Latest Trends
If a challenge arises in your FYP many times, maybe you can try to participate!
8. Interact with Followers
Interacting with followers for example giving likes, or replying to comments can increase your engagement. In the end, good engagement will also play a role in helping your video enter FYP.
9. Build Engagement
Another strategy for building engagement is to write questions in your video captions. Questions in the caption, for example, "what do you think?" invite people to write comments and interact with your content.
10. Use Interesting Captions
In addition to the short video duration, the use of short and interesting captions will also help your content for FYP. The trick is to use short sentences that can attract the attention of the audience to listen to the content. For example “watch to the end” or “it took five days to make this”. In addition, you can also write a caption that triggers a dialogue in the comment column.
11. Upload Content During Prime Time
upload content when followers or users are most active on TikTok. To find out when the followers are the most online, you can look through the account performance on the TikTok Pro Account. You can also rely on mainstream media prime time in general. Upload content on the sidelines during work breaks between 12.00 to 13.00 & when going to work around 16.00 or 17.00.
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